Marketig executive

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Role: Marketing executive

Location : Ikeja Lagos

Salary: Negotiable

Job type: Hybrid

Job description includes:

1. Conducting market research to understand consumer behavior and preferences.
2. Creating and executing marketing campaigns across various channels (digital, social media, print, etc.).
3. Collaborating with cross-functional teams (sales, product, creative) to align marketing efforts.
4. Setting marketing goals, budgets, and performance metrics.
5. Analyzing campaign results, tracking key performance indicators (KPIs), and making data-driven decisions.
6. Staying up-to-date with industry trends, competitor activity, and emerging marketing technologies.
7. Managing and optimizing marketing budgets to achieve maximum ROI.
8. Developing and maintaining a brand's identity and messaging.
9. Creating marketing materials (content, graphics, videos) that resonate with target audiences.
10. Building and maintaining relationships with customers, partners, and stakeholders.

The required skills:

- Strong understanding of marketing principles and concepts
- Excellent communication and project management skills
- Ability to analyze data and make strategic decisions
- Creativity and problem-solving skills
- Proficiency in marketing software and tools (e.g., Adobe Creative Suite, Google Analytics)
- Strong understanding of digital marketing channels (social media, email, search engine optimization)