Business Development Manager (ISP)

Position: Business Development Manager (ISP)
Industry: Telecommunications
Location: Lagos, Nigeria
Job Type: Full-Time

Job Description (Summary)
As the Business Development Manager, you will be responsible for achieving individual and team sales targets, driving customer engagement, and leading business development activities. You will play a key role in developing and executing go-to-market strategies, coordinating with internal and external stakeholders, and ensuring the successful delivery of ISP and digital solutions to our clients.

Customer Acquisition and Sales Target Achievement:
Drive sales efforts to meet and exceed individual and team targets set by the organization. This includes identifying new business opportunities, converting leads into sales, and ensuring consistent performance against sales goals.
Engage with potential and existing customers to effectively communicate the value proposition of the organization’s products and services. This involves understanding customer needs, presenting tailored solutions, and building strong, lasting relationships.

Sales Strategy and Pipeline Management:
Develop and implement innovative engagement strategies to convert pipeline opportunities into successful sales. This includes preparing and delivering strong sales proposal pitches that resonate with prospects and drive conversion rates.
Implement the approved sales budget for the assigned solution stream (e.g., Connectivity, IP Data Products, Bespoke Solutions, or Managed Services). Ensure that sales targets are met within stipulated timelines and resources, and adjust strategies as needed to achieve goals.

Cross-Functional Collaboration and Leadership:
Work closely with other Sales solutions team leads to ensure that broader sales targets and objectives are met. This includes sharing insights, coordinating efforts, and supporting joint initiatives to drive overall business success.
Lead and organize field trips to supervise and coordinate all field activities, ensuring the success of sales and business campaigns. This includes managing logistics, overseeing field teams, and ensuring that campaigns are executed effectively.

Data Management and Reporting:
Ensure that all necessary data and records are accurately maintained for future reference. This includes documenting sales activities, customer interactions, and campaign outcomes to support ongoing business development efforts.
Regularly report on sales performance, providing insights into pipeline status, conversion rates, and overall progress against targets. Use this data to inform strategic adjustments and improve future sales efforts.

Channel Partner and Marketing Collaboration:
Work with key channel partners to distribute and sell the organization’s service offerings. This involves developing and maintaining strong relationships with partners, coordinating joint marketing efforts, and ensuring that partners are equipped to effectively sell our products.
Collaborate with the marketing team lead to develop the annual marketing plan. Provide input on realistic forecasts for each product and territory, based on historical data, market trends, competitive activity, and sales effort. Advise on the costs of operating the sales force and the design of sales promotion programs.

Go-to-Market Strategy and Market Expansion:
Map potential customers and generate leads by identifying key partners in both existing and new markets. Develop and execute a well-defined go-to-market strategy that targets high-potential segments and drives business growth.
Understand and anticipate clients’ existing and future needs in depth. Communicate these needs within the team and across the organization to ensure that solutions are tailored to meet client requirements and deliver a competitive advantage.

Solution Stream Leadership:
Lead the solution stream cycle from initial opportunity creation to converting opportunities into successful outcomes. This includes managing prospecting campaigns, driving the discovery process, forecasting, and selling with value.
Ensure that the overall sales budget for the solution stream is achieved or exceeded. This involves closely monitoring sales performance, adjusting strategies as needed, and leading the team to meet or surpass revenue targets.

Client Relationship Management:
Bring fresh insights to clients’ businesses that help the organization deliver a competitive advantage. Build and lead cross-functional teams that can anticipate and deliver solutions to meet client requirements.
Serve as the primary point of contact for key clients, ensuring that their needs are understood, communicated effectively within the organization, and met with tailored solutions.

Required Qualifications & Experience
• A good University degree in Social Sciences, Humanities, Science, Engineering or equivalent
• A minimum of 5 years’ experience in target-driven Sales and Marketing functions
• Possess a recognized certificate of professional competence in an appropriate discipline
• Strong teamwork and leadership skills to facilitate cross-functional collaboration, management and motivation of team members to achieve set targets.
• Experience in developing Go-to-Market (GTM) strategies leveraging strong knowledge base of market segmentation and relevant business intelligence.
• Capacity to sell ISP and Digital market products and solutions.