Digital Marketing

anywhere, Lagos
Posted more than 30 days ago
Company:
Kisha Immigration
Company Description:
Immigration company; She began in practice as a pro bono consultation and guidance service in 2016 before becoming a fully licensed company with an expanded reach and range of clients and services. This company was founded out of the immense passion of helping people find greener pastures and sharing in their joy when their dream becomes a reality.
Contract Type:
Remote
Experience Required:
3 to 4 years
Education Level:
Bachelor
Number of vacancies:
1

Job Description

Responsibilities:

Develop and execute comprehensive digital marketing strategies across various channels, including but not limited to SEO, SEM, email marketing, social media, content marketing, and display advertising.

Conduct market research to identify trends, target audience preferences, and competitor insights to inform campaign strategies.

Plan and execute SEO strategies to improve organic search rankings and website visibility.

Manage and optimize pay-per-click (PPC) campaigns on platforms such as Google Ads, Bing Ads, and social media channels.

Create and manage engaging and relevant content for the company's website, blog, and social media platforms.

Monitor and analyze key performance metrics to measure the effectiveness of campaigns, making data-driven decisions to optimize performance.

Collaborate with the design and development teams to create compelling and visually appealing marketing assets.

Utilize marketing automation tools to manage email campaigns, lead nurturing, and customer segmentation.

Implement A/B testing and conversion rate optimization (CRO) strategies to improve website and landing page performance.

Stay up-to-date with the latest digital marketing trends, tools, and best practices, and suggest innovative ideas to enhance marketing efforts.

Assist in the development and execution of digital marketing budgets and track expenses against performance metrics.

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