Digital Marketing Officer

Lagos, Lagos
Posted 3 days ago
Company:
Plugz Strategic Services
Company Description:
Plugz strategic services is a marketing communications agency with deep ties in technology as well. We are one of Africa's strongest marketing agencies. Having catered for for over 100 brands within the shores of Africa
Contract Type:
Full Time
Experience Required:
5 to 10 years
Education Level:
Bachelor
Number of vacancies:
1

Job Description

Global Digital Marketing & Content Maestro - Drive International Growth!
Are you a digital marketing powerhouse with a flair for captivating international audiences? Do you possess advanced design, copywriting, and video editing skills, and know how to create content that converts? If you're a results-driven, globally-minded digital marketer, we want you!
About Us:
We're a dynamic and expanding agency specializing in providing cutting-edge digital and brand solutions to a diverse clientele, including a growing portfolio of international clients. We're seeking a highly skilled and creative Digital Marketer to spearhead our global digital marketing efforts.
The Role:
We're looking for a Digital Marketer who can not only manage our online presence but also drive significant growth by attracting and engaging foreign clients. This role demands a unique blend of strategic thinking, creative execution, and a deep understanding of international digital marketing trends.
Responsibilities:
* Develop and execute comprehensive digital marketing strategies targeting international markets.
* Identify and penetrate new foreign client segments through targeted digital campaigns.
* Create compelling and culturally relevant content that resonates with diverse audiences.
* Design visually stunning graphics and marketing materials for various digital platforms.
* Produce high-quality video content for social media, websites, and advertising campaigns.
* Write persuasive and conversion-focused copy for ads, landing pages, and email campaigns.
* Manage and optimize online advertising campaigns (e.g., Google Ads, social media ads) for international reach.
* Conduct thorough keyword research and implement SEO strategies for global search visibility.
* Analyze website traffic and campaign performance using Google Analytics and other tools, providing detailed reports and actionable insights.
* Stay up-to-date with the latest digital marketing trends and technologies, particularly those relevant to international markets.
* Manage social media accounts, fostering engagement and building a strong global online community.
* Lead generation through multiple digital channels, with a focus on foreign client acquisition.
* Collaborate with sales and creative teams to ensure cohesive global marketing efforts.
Qualifications:
* Proven experience in a Digital Marketing role with a strong focus on international markets.
* Demonstrated ability to attract and secure foreign clients through digital marketing initiatives.
* Advanced skills in graphic design, video editing, and copywriting.
* Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
* Proficiency in Google Analytics, Google Ads, and other relevant digital marketing tools.
* Strong understanding of international business practices and cultural nuances.
* Excellent written and verbal communication skills in English, and ideally, fluency in additional languages.
* Analytical and data-driven mindset with a focus on conversion optimization.
* Ability to work independently and as part of a global team.
* Strong organizational and time-management skills.
* A portfolio showcasing successful international digital marketing campaigns.
Key Attributes:
* Global mindset and cultural sensitivity.
* Exceptional creative and design skills.
* Persuasive copywriting and video editing proficiency.
* Results-oriented and data-driven, with a focus on conversion.
* Strong analytical and problem-solving skills.
* Proactive and self-motivated, with a passion for international digital marketing.
What We Offer:
* Opportunity to work on exciting global projects.
* Chance to significantly impact the company's international growth.
* Professional development and growth opportunities.
* A collaborative and supportive global team environment.