Marketing Officer

Creates plans to promote services to people who typically have limited access to traditional banking.
Designs campaigns highlighting how microfinance services can help communities.
Ensures marketing materials reflect the bank's mission of financial inclusion.
Studies community needs to develop appropriate products.
Uses digital tools to reach out to remote areas.
Collaborates with local organizations to expand reach.
Follows rules for fair lending and client protection.
Tracks how well campaigns are doing.
Uses customer data to improve services.
Stays updated on trends in microfinance.