Marketing Specialist (e-commerce)

Job Brief
We are looking for a motivated E-commerce Marketing Specialist to join our team.

The E-commerce Marketing Specialist will implement online marketing strategies to optimize our online presence, increase brand awareness, and drive online sales.

The ideal candidate will have a strong understanding of e-commerce trends, online marketing tools and platforms, and be able to effectively strategize and execute digital marketing campaigns.

The E-commerce Marketing Specialist will work collaboratively with our marketing, sales, and product teams to ensure our online presence is aligned with our business goals.



Responsibilities
Develop and implement e-commerce marketing strategies to drive online sales
Manage online product listings and descriptions
Create and manage email marketing campaigns
Monitor and optimize PPC campaigns and SEO
Analyze performance metrics to measure success and adjust strategies as needed
Collaborate with the design team to create engaging and visually appealing digital content
Stay current on e-commerce trends and technologies to maintain competitive edge
Work with cross-functional teams to ensure consistency across all digital platforms


Qualifications
Proven experience as an E-commerce Marketing Specialist or similar role
Strong understanding of e-commerce trends and platforms
Experience with email marketing, and social media platforms
Knowledge of marketing analytics tools and performance metrics
Strong verbal and written communication skills
Ability to work collaboratively and effectively manage multiple projects
Bachelor’s degree in Marketing, Business, or a related field

Additional Information
Job Title: E-commerce Marketing Specialist
Work Environment: Office setting with potential for remote work. Occasional travel may be required for team meetings or industry events.
Reporting Structure: Reports to the E-commerce Marketing Manager
Employment Type: Full-time