Marketing Strategist
Lekki, Lagos
Posted 5 days ago
- Company:
- BLAKSKILL LIMITED
- Company Description:
- BlakSkill is a digital solution that meets the talent sourcing, development, access, visibility and needs of stakeholders in global talent marketplace. Blakskill’s mission is to provide a digital solution that meets the talent sourcing, development, access, visibility and needs of stakeholders in global talent marketplace. We are dedicated to empowering African Talents, connecting them with exceptional career opportunities worldwide, fostering growth, and driving positive change in the African job market. We envision a future where African talent is globally recognized, and companies across the world have easy access to a pool of verified and highly skilled professionals from Africa. By adhering to our core principles and staying true to our mission and vision, Blakskill Limited is transforming the talent acquisition landscape, empowering African Talents, and facilitating global access to verified talents from an African perspective. Together, we are building a brighter future, one successful connection at a time.
- Contract Type:
- Full Time
- Experience Required:
- 2 years
- Education Level:
- Bachelor
- Number of vacancies:
- 1
Job Description
Industry: Retail (Bedroom and Bathroom Products)
Location: Lekki Lagos Nigeria
Job Type: Full Time (On-site)
Budget: ₦250,000
Job Description (Summary):
As Marketing Strategist, you will be responsible for developing and implementing comprehensive marketing strategies to drive business growth, increase brand awareness, and engage target audiences.
Marketing Strategy Development
Develop and implement comprehensive marketing strategies to achieve business objectives.
Conduct market research and analyze data to inform marketing strategies.
Collaborate with cross-functional teams, including sales, product, and creative.
Campaign Planning and Execution
Plan and execute multi-channel marketing campaigns, including social media, email, and paid advertising.
Develop and manage campaign budgets, timelines, and resources.
Collaborate with internal teams and external vendors to ensure campaign success.
Performance Analysis and Optimization
Analyze campaign performance using metrics, such as engagement, conversion, and ROI.
Provide insights and recommendations to optimize marketing strategies and improve campaign performance.
Develop and maintain reports and dashboards to inform marketing decisions.
Brand Management
Develop and maintain the company's brand identity and messaging.
Ensure consistency across all marketing channels and campaigns.
Collaborate with internal teams to ensure brand alignment.
Team Collaboration
Collaborate with internal teams, including sales, product, and creative.
Provide marketing guidance and support to internal teams.
Participate in cross-functional project teams to drive business objectives.
Required Qualifications & Experience:
Bachelor's degree in Marketing or related field preferred.
2 years of experience
Proximity to the Island
Previous experience in marketing is required.
Strong analytical and problem-solving skills.
Excellent communication, presentation, and project management skills.
Proficient in marketing automation platforms, such as Hubspot.
Experience with data analysis tools, such as Google Analytics or Tableau.
Strong understanding of marketing principles, including segmentation, targeting, and positioning.
- Salary:
- ₦250,000.00 Monthly
