Digital Marketer/SEO Expert

Ikeja, Lagos

Posted today

Company:: Zenytal Properties Limited
Company Description:: Zenytal Properties is a leading real estate company located in Lagos, committed to creating affordable, secure, accessible, and transparent real estate investment opportunities for profit maximization and financial security. Our mission is to revolutionize the real estate investment landscape by providing world-class services and cutting-edge technology to our clients.
Contract Type:: Full Time
Experience Required:: 1 year
Education Level:: Bachelor
Number of vacancies:: 1

Job Description

The Digital Marketer/SEO Expert will be responsible for developing and executing digital marketing strategies to generate high-quality leads across multiple channels. This role involves SEO optimization, paid advertising, social media marketing, content creation, and analytics to maximize conversions and sales.
Key Responsibilities
SEO & Website Optimization:
• Optimize the company’s website and landing pages for search engines to improve organic traffic and lead generation.
• Conduct keyword research and implement SEO best practices.
• Perform technical SEO audits and fix issues to enhance site performance.
• Improve website loading speed, mobile responsiveness, and UX/UI for better engagement.
Paid Advertising (PPC & Social Media Ads):
• Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and YouTube Ads) to drive conversions.
• Continuously monitor and optimize campaigns to maximize ROI.
• Develop and test different ad creatives, copy, and landing pages.
Email Marketing & Lead Nurturing:
• Create and manage email campaigns targeted at prospects and existing customers.
• Implement automated workflows to nurture leads through the sales funnel.
• Analyze email performance and optimize for higher engagement and conversions.
Analytics & Reporting:
• Track, measure, and report on digital marketing performance using tools like Google Analytics, Google Search Console, and social media insights.
• Use data-driven insights to adjust strategies and improve lead generation efforts.
• Provide regular reports on campaign performance, SEO rankings, and conversion rates.