Advertising Manager
Ikeja, Lagos
Posted more than 30 days ago
- Company:
- Betfigo
- Company Description:
- Betfigo is designed to offer a unique betting platform leveraging a credit-based system. Our product combines cutting-edge technology with robust security measures, ensuring a seamless and safe betting environment for our users.
- Contract Type:
- Full Time
- Experience Required:
- 2 years
- Education Level:
- Bachelor
- Number of vacancies:
- 1
Job Description
We are seeking a talented and results-driven Advertising Manager to spearhead our local promotional efforts and elevate our brand visibility. The Advertising Manager will play a pivotal role in managing local advertising campaigns, including billboards, posters, and other out-of-home (OOH) media, while leveraging Demand-Side Platforms (DSP) for optimized ad delivery. This role demands creativity, precision, and a proven ability to manage impactful campaigns that resonate with target audiences.
Key Responsibilities:
• Design and execute innovative local advertising strategies to drive brand awareness and engagement.
• Manage end-to-end campaigns for billboards, posters, and other promotional channels.
• Utilize DSP platforms to optimize ad targeting, placement, and performance.
• Collaborate with creative teams and external vendors to ensure seamless execution of campaigns.
• Monitor, analyse, and report on campaign performance metrics, delivering insights and recommendations.
• Ensure alignment with the company’s brand guidelines and compliance with local advertising regulations.
Qualifications and Skills:
• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• 2-4 years of proven experience in advertising, with a focus on local promotions and digital platforms.
• Proficiency in DSP tools and platforms.
• Creative and analytical mindset with attention to detail.
• In-depth knowledge of OOH advertising and local market trends.
- Salary:
- ₦300,000.00 Monthly
