Digital Marketing Manager/ Growth and Mrketing Team Lead
Abeokuta, Ogun
Posted today
- Company:
- GRAZAC
- Company Description:
- Grazac is an Innovation hub that accelerate development of new innovations in Ogun State. We contribute immersively to ideas that will improve the socio-economic development of Africa. At Grazac, we strongly believe ideas rule the world and the birthing of intelligent ideas has the ability not just to create jobs for millions of people but also have great effect on the economy. Recognising how lines of code can affect millions of lives, our team of skilled, versatile, and creative innovators collaborates every day to deliver digital solutions that solves real world problems. With a focus on the ever-increasing unemployment rate in Africa, Grazac was founded in 2018 to play an essential role in the technological transformations that will improve the way we conduct business and live. We launched the Grazac Academy & organize annually one of the most prominent digital summits in Ogun state because we believe countless young potentials out there need the right platform to thrive.
- Contract Type:
- Full Time
- Experience Required:
- 3 to 4 years
- Education Level:
- Bachelor
- Number of vacancies:
- 1
Job Description
The Digital Marketing Manager will lead our marketing strategy, execution, and operational management for Grazac initiatives. You will work with content creators, designers, social media strategists, program/community managers, and customer support to increase awareness of our academy and create strategies to increase revenue.
The Digital Marketing Manager should be an individual who is growth-oriented, resourceful, entrepreneurial at heart, and conscious of the bottom line.
What You Will Do
- Develop and execute digital marketing strategies to increase brand awareness, drive traffic, and generate leads.
- Manage and optimize digital advertising campaigns, including PPC, display ads, and social media ads.
- Create and curate engaging content for our website, blog, email campaigns, and social media channels.
- Monitor and analyze key performance metrics to track campaign effectiveness and identify areas for improvement.
- Stay up-to-date with the latest trends and best practices in digital marketing and recommend new strategies to achieve business objectives.
- Collaborate with cross-functional teams, including design, content, and product teams, to ensure alignment and consistency in messaging across all digital channels.
- Manage relationships with external vendors and agencies as needed.
- Lead and oversee the activities of the Growth/Marketing Team.
- Communicate and represent the team where necessary, internally and externally.
- Create strategies to drive more talents to learn with our academy.
- Ensure goals are met in areas including customer satisfaction, quality of talents produced, and team member performance.
- Meeting with stakeholders to make communication easy and transparent regarding project issues and decisions on services.
- Any other duties assigned by management
Requirements
- Proven experience as a Digital Marketer
- Understanding of basic and general marketing channels
- Strong verbal and written communication skills
- Excellent people skills
- Ability to work independently and collaboratively within a team
Nice to have
- Experience leading a team
- Experience working in an ed-tech company or startup environment
- Familiarity with the tech industry
Compensation
- Salary is competitive based on experience
- Opportunities for professional growth and development
- Supportive and collaborative work environment
Send your CV / Resume to [email protected]
- Salary:
- ₦150,000.00 Monthly
