CEO & Creative Director

As the CEO & Creative Director, you will be the visionary leader driving both the strategic growth and creative direction of the brand. You will oversee all business operations while shaping the brand identity, aesthetics, and product development. This role requires a rare blend of entrepreneurial leadership, business acumen, and artistic innovation to build a successful, market-driven, and culturally relevant brand.

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Key Responsibilities:

1. Business Leadership (CEO Duties)
• Develop and execute long-term strategic plans aligned with the company’s vision.
• Oversee daily operations, finance, marketing, sales, HR, and logistics.
• Manage budgeting, forecasting, and overall financial health of the company.
• Build and lead a high-performing team to drive growth and efficiency.
• Foster strong relationships with partners, investors, clients, and stakeholders.
• Ensure legal and regulatory compliance of all business activities.

2. Brand & Creative Direction
• Define and evolve the creative vision, brand story, and design language.
• Lead product development, visual content creation, packaging, and campaigns.
• Supervise the design and marketing teams to maintain brand consistency.
• Approve creative outputs including lookbooks, ad campaigns, photoshoots, web design, and social media.
• Identify emerging trends and ensure brand remains fresh, innovative, and culturally relevant.

3. Innovation & Market Positioning
• Conduct market research to spot new opportunities and consumer insights.
• Lead product innovation and seasonal launches aligned with market demand.
• Position the brand competitively in both local and global markets.

4. Team Building & Culture
• Cultivate a brand-centered, collaborative, and high-energy work culture.
• Mentor team members and encourage creative excellence across departments.
• Promote diversity, inclusivity, and brand values in internal and external communications.

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Qualifications & Experience:
• Bachelor’s degree in Business, Design, Marketing, or related field (MBA or MFA is a plus).
• 5–10 years’ experience in brand building, fashion, lifestyle, or creative industry.
• Proven track record in leading a business and/or creative team.
• Strong understanding of marketing, branding, product development, and customer experience.

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Key Skills & Competencies:
• Visionary leadership and entrepreneurial spirit.
• Strong eye for design, aesthetics, and storytelling.
• Business-savvy with knowledge of finance, operations, and growth strategy.
• Excellent communication and people management skills.
• Confident decision-maker, trend-conscious, and customer-focused.